As a key member of the Fritolay team, I managed high-impact advertising for iconic brands on both national and international scales. My performance and technical evolution allowed me to stand out within the agency, eventually leading animation projects and delivering creative solutions that consistently exceeded the expectations of diverse global stakeholders.
Crafting visuals that resonate across international borders while maintaining a massive production pace.
Proving that creative talent transcends the scale of the challenge, consistently exceeding world-class expectations.
Leading animation projects through seamless collaboration within a world-class, multi-disciplinary creative ecosystem.
I served as the lead animator for this award-winning campaign, for those fighting for a future. It highlights how supporting people in need creates a cycle of solidarity and meaningful rewards.
As main animator for this high-profile national collaboration, I developed a comprehensive motion system displayed across stadiums, digital billboards, and major commercial hubs, connecting Guatemala’s most iconic brands through dynamic visual storytelling.
I developed senior-level design adaptations and BTL motion graphics for this regional launch across Latin America, ensuring brand consistency across diverse POP materials and large-scale digital displays.
As lead animator, I developed dynamic motion graphics and promotional video assets for various Frito-Lay brands, crafting high-impact visual content tailored for multi-market digital campaigns.